About

Build a tiny media brand around 1990.

1990.today works best as a daily “micro-magazine”: one page per day + an email. Start small, automate what you can, and monetize with affiliates and sponsorships.

A practical monetization roadmap

  • Phase 1 (0–500 visitors/day)
    Newsletter signup + 1–2 affiliate links per post. Focus on content quality & consistency.
  • Phase 2 (500–5,000/day)
    Sell sponsorship slots ($) in the email + a small banner on site. Add an RSS feed.
  • Phase 3 (5,000+/day)
    Lightweight ads, a merch drop (posters/shirts), and premium archive access.

Content system

Use one Google Sheet or Notion table with columns: date, headline, summary, bullets, sources, affiliate product, sponsor slot. Export to JSON and publish daily. This template uses assets/js/sample-data.json to demonstrate.